Sales & Marketing

Although 59% of Western Canadians are likely to get a flu shot, a recent survey found that common misconceptions prevent others from getting it

With the MD Financial sale, the CMA sold off arguably its most valuable offering to doctors to ensure the association’s continued relevance—but the result may have been the opposite.

Canadian RPhTs and industry associations are planning special initiatives to celebrate on Tuesday, October 16.

The consultant overseeing the expansion into Canada says major pharmacy chains may be interested in these lower-cost alternative sale points for OTC drugs